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Curated technical insights from leading advertising companies including AppLovin, Liftoff, Appsflyer, Unity, Adjust and more
SensorTowerFate/Grand Order Surpasses $4 Billion After Becoming Japan’s Top Grossing Mobile Game of 2019
Fate/Grand Order surpassed $4 billion in lifetime player spending, with 81.5% from Japan. It generated $1 billion annually in 2018 and 2019, and became Japan's top-grossing mobile game in 2020.
SensorTowerMobile Users Spent $195 Million in Meditation Apps Last Year, Up 52% Over 2018
In 2019, top 10 meditation apps generated $195M in user spending, up 52% from 2018. Calm and Headspace dominated, with $92M and $56M revenue respectively, showing 46% and 33% annual growth.
SensorTowerMobile Legends Revenue Passes $500 Million as Southeast Asia Powers Explosive Growth
Mobile Legends: Bang Bang reached $502.5 million lifetime gross revenue, driven by $214.1 million in 2019 (up 36% YoY). Asia contributed 61% of revenue, with Malaysia ($87.5M) and Indonesia ($69.2M) as top markets. Google Play accounted for 68% of revenue and 89% of 281.3 million downloads. First-mover advantage helped it surpass Honor of Kings outside China.
SensorTowerThe Top 1% of App Publishers Generate 80% of All New Installs
Top 1% of publishers got 80% of global app downloads in Q3 2019. In games, they earned 95% of revenue. Discoverability and ASO are crucial for the remaining 99% to compete.
SensorTowerTikTok Clocks 1.5 Billion Downloads on The App Store and Google Play
TikTok surpasses 1.5 billion downloads, ranking 3rd most downloaded non-gaming app in 2019. India leads with 31% of installs, China 11.5%, US 8.2%. Revenue hits $175M, mainly from China (48.3%) and US (35.7%).
SensorTowerSpeeding Up the Back End with Graph Theory
Optimized a slow endpoint by adding dirty flags to avoid re-encoding unchanged nodes and using precomputed paths for faster node finding, reducing latency from 300-500ms to 80ms.
SensorTowerTop Social Media Apps Worldwide for September 2019 by Downloads
TikTok led social media downloads in Sep 2019 with 60M installs. India contributed 44% of TikTok's downloads, US 8%. Facebook was second with 50.5M installs, led by India (23%) and Indonesia (11%).
SensorTowerMario Kart Tour Speeds to 90 Million Downloads in First Week to Become Nintendo's Fastest-Ever Mobile Game Launch
Mario Kart Tour achieved 90 million downloads in its first week, six times more than Nintendo's second-best launch. It ranks third in player spending with $12.7 million. Android led downloads (59.5%), while iOS dominated revenue (75.5%).
SensorTowerHong Kong Unrest Drives 4x Surge in Telegram Downloads, Boosts Other Apps Used by Protesters
Hong Kong protests boosted Telegram installs by 323% YoY in July, adding 110,000 users. LIHKG saw 900% growth. News app downloads rose 197%.
SensorTowerGlobal App Revenue Reached $39 Billion in the First Half of 2019, Up 15% Year-Over-Year
Global app consumer spending hit $39.7B in H1 2019, up 15.4% YoY. Apple's App Store generated $25.5B, Google Play $14.2B. Top non-game apps: Tinder ($497M), Netflix ($399M). Game revenue reached $29.6B.
SensorTowerNetEase's Survival Game LifeAfter Hits $125 Million in Revenue Following Western Release
LifeAfter, a NetEase survival game, earned $125M globally, mostly from China (97%). US launch on Feb 28 grossed $360K, with 1M US players and 15.5M worldwide installs. Second week revenue up 72%.
SensorTowerSony's Fate/Grand Order Hits $3 Billion in Global Player Spending
Fate/Grand Order, a mobile game from Sony's Aniplex, has grossed $3 billion globally since 2015, with 82% from Japan, surpassing Sony's PS4 hits.
SensorTowerTikTok Surpasses One Billion Installs on the App Store and Google Play
TikTok from ByteDance has surpassed 1 billion installs globally, with 663 million in 2018. It is the 4th most downloaded non-game app, with 71.3 million new users in January 2019, 161% more than last year.
SensorTowerGlobal App Revenue Grew 23% in 2018 to More Than $71 Billion on iOS and Google Play
In 2018, global mobile app revenue hit $71.3B, up 22.7% from 2017. App Store led with $46.6B, Google Play $24.8B. Gaming accounted for $54.7B. First-time installs exceeded 105.3B.
SensorTowerTikTok Continues Its Climb With 75 Million New Users in December, Up 275% From 2017
TikTok's global growth: 75M new installs in Dec 2018, up 275% YoY. India drove 27% of new installs with 25x increase. In-app purchase revenue hit $6M, up 253% YoY. Ranked #3 for new installs in Dec 2018.
SensorTowerThe Top Mobile Apps for November 2018: TikTok Reached a New High
Top mobile apps for November 2018: TikTok reached No.2 in downloads globally, behind WhatsApp. Rankings based on Sensor Tower data exclude third-party stores.
SensorTowerPokémon GO Revenue Hits $1.8 Billion on Its Two Year Launch Anniversary
Pokémon GO earned $1.8 billion in two years, averaging $2M daily. Top markets: US (34%) and Japan (28%). Google Play leads revenue (58%). Ranks No. 9 in June 2018, with planned China launch.
SensorTowerThe Highest Rated iOS Apps and Games of All Time, According to App Store Users
The article reviews the highest rated apps on the App Store over its first decade, highlighting Relax Melodies as the top non-game app with 98% positive reviews, and Geometry Dash as the top game with 97.7% positivity. It also mentions other popular apps like Waze, GasBuddy, Doodle Jump, and Plants vs. Zombies, emphasizing the dominance of indie developers.