According to Sensor Tower, Mario Kart Tour became Nintendo's fastest mobile game launch ever, reaching 90 million unique downloads in its first week.
This is six times higher than Animal Crossing: Pocket Camp (14.3 million) and surpasses Super Mario Run (13 million).
However, in player spending, it ranks third with $12.7 million, behind Super Mario Run ($16.1 million) and Fire Emblem Heroes ($28.2 million).
Android accounted for 59.5% of downloads (53.5 million), while iOS contributed 75.5% of revenue ($9.6 million).
Revenue per download was $0.26 on iOS versus $0.06 on Android.
The US led both downloads (13.2 million, 14.7%) and revenue ($5.8 million, 45.4%), followed by Brazil and Japan.
In comparison, Tencent's Crazy Racing KartRider had 2.8 million first-week downloads and $17.8 million spending in China.
Global app consumer spending hit $39.7B in H1 2019, up 15.4% YoY. Apple's App Store generated $25.5B, Google Play $14.2B. Top non-game apps: Tinder ($497M), Netflix ($399M). Game revenue reached $29.6B.
TikTok surpasses 1.5 billion downloads, ranking 3rd most downloaded non-gaming app in 2019. India leads with 31% of installs, China 11.5%, US 8.2%. Revenue hits $175M, mainly from China (48.3%) and US (35.7%).
Top 1% of publishers got 80% of global app downloads in Q3 2019. In games, they earned 95% of revenue. Discoverability and ASO are crucial for the remaining 99% to compete.
Mobile Legends: Bang Bang reached $502.5 million lifetime gross revenue, driven by $214.1 million in 2019 (up 36% YoY). Asia contributed 61% of revenue, with Malaysia ($87.5M) and Indonesia ($69.2M) as top markets. Google Play accounted for 68% of revenue and 89% of 281.3 million downloads. First-mover advantage helped it surpass Honor of Kings outside China.
Honor of Kings led April 2026 revenues with Season 43, cross-promotion with its spinoff, and Ne Zha 2 event. Last War: Survival Game ranked second via Easter Celebration. Download leader Block Blast! remained top, while Arrows Puzzle Escape and Arrows GO! led growth.
Hong Kong protests boosted Telegram installs by 323% YoY in July, adding 110,000 users. LIHKG saw 900% growth. News app downloads rose 197%.
IPL boosted JioHotstar to #2 in downloads, with 32M+ installs and 41% DAU growth. Swiggy Instamart led grocery ads during the season, while super.money downloads doubled, highlighting cross-platform engagement across entertainment, commerce, and fintech.
AdjustWorld Cup 2022 data shows app installs surged 131-204% in the first week, especially on November 22. Engagement peaked around national team matches, with significant growth in sports news and streaming apps. Non-participating markets like China saw massive interest. Marketers should focus on real-time adaptation for 2026.
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