In Q2 2025, Egypt's social app market showed dynamic trends.
TikTok dominated with peak weekly revenue of $125.5K and downloads up to 547K, while active users grew to 32.6M.
Facebook maintained steady revenue around $11.2K and stable downloads (~298K), with active users hovering at 57M.
Instagram saw modest revenue peaks at $9.7K but declining downloads, averaging 26M users.
Threads had no revenue but consistent downloads reaching 140K and active users climbing to 6.2M.
The data highlights TikTok's strong monetization and user engagement, contrasting with Facebook's stable base.
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