SensorTowerSensorTower

TikTok Crosses 2 Billion Downloads After Best Quarter For Any App Ever

Apr 26, 2020·2 min read

TikTok, owned by ByteDance, has surpassed 2 billion downloads on App Store and Google Play, reaching this milestone just five months after 1.5 billion.
In Q1 2020, it achieved a record 315 million installs during the COVID-19 pandemic.
India is the top contributor with 611 million lifetime downloads (30.3%), followed by China (196.6 million, 9.7%) and the US (165 million, 8.2%).
Google Play accounts for 75.5% of downloads.
User spending reached $456.7 million, with China contributing 72.3% and the US 19%.
The App Store generated $435.3 million in revenue.
TikTok's growth positions it strongly against competitors.

You Might Also Like

SensorTowerSensorTower

TikTok Generates Record 113 Million Downloads in February, Nearing 2 Billion Lifetime Installs

TikTok had its best month in February 2020 with nearly 113 million downloads, 96% Y/Y growth. India led with 46.6M installs, followed by Brazil and US. Revenue hit $50.4M, up 784% Y/Y, mostly from China.

Craig Chapple·Mar 26, 2020·3 min readRead article →
SensorTowerSensorTower

Consumer Spending In Mobile Apps Grew 17% in 2019 to Exceed $83 Billion Globally

In 2019, users spent $83.5 billion globally on apps and mobile games, up 17% from 2018. App Store revenue hit $54.2 billion, while Google Play reached $29.3 billion. Games accounted for 74% of spending. First-time installs totaled 114.9 billion, with Google Play leading growth.

Jan 26, 2020·2 min readRead article →
SensorTowerSensorTower

COVID-19 Contact Tracing Apps Reach 9% Adoption In Most Populous Countries

Contact tracing apps in 13 populous countries have about 9.3% adoption. Australia leads with 21.6%. Germany's app reached 10.4M downloads in a month. India has most total downloads at 127.6M.

Jul 26, 2020·5 min readRead article →
SensorTowerSensorTower

TikTok Was Installed More Than 738 Million Times in 2019, 44% of Its All-Time Downloads

TikTok hit 738M downloads and $177M revenue in 2019, growing 5x from 2018. India led downloads (44%). China topped revenue (69%). Q4 was best quarter. App faces privacy challenges but growth persists.

Jan 26, 2020·2 min readRead article →
SensorTowerSensorTower

Downloads of Top English-Language Mental Wellness Apps Surged by 2 Million in April Amid COVID-19 Pandemic

Global top 10 wellness apps hit 10M April downloads, up 24.2% from Jan. Calm leads with 3.9M. Meditation apps surge amid COVID-19 lockdowns.

May 26, 2020·3 min readRead article →
SensorTowerSensorTower

Fate/Grand Order Surpasses $4 Billion After Becoming Japan’s Top Grossing Mobile Game of 2019

Fate/Grand Order surpassed $4 billion in lifetime player spending, with 81.5% from Japan. It generated $1 billion annually in 2018 and 2019, and became Japan's top-grossing mobile game in 2020.

Craig Chapple·Jan 26, 2020·2 min readRead article →
SensorTowerSensorTower

Health & Fitness App Adoption Up Record 47% So Far in Q2 2020

Health & Fitness app downloads hit record 656M in Q2 2020, up 47% YoY. Strava saw 179% growth in May. Revenue reached $160.5M. Pandemic drove adoption as consumers sought home workouts.

Jun 26, 2020·2 min readRead article →
AppsFlyerAppsFlyer

Instagram deep links: how to create, use, and measure them

Instagram deep links route users to apps, but Instagram's walled garden often breaks them. AppsFlyer's OneLink provides deferred deep linking, attribution, and branded landing pages to fix this, making Instagram a measurable growth channel.

Dubi Furie·May 7, 2026·8 min readRead article →

More from SensorTower