In February 2026, Sensor Tower reports that Last War:Survival Game led global revenue, boosted by Valentine's Day events.
Game for Peace climbed to Top 5 with Lunar New Year and Ferrari collaborations.
Whiteout Survival rose via Spring Festival updates.
Global consumer spending on mobile games reached $6.55 billion.
Pokémon GO rose to No.
2 in revenue growth due to the Pokémon GO Tour event.
Wuthering Waves grew with Version 3.1 updates.
For downloads, Block Blast!
remained No.
1, followed by ROBLOX, Free Fire, Subway Surfers, and Vita Mahjong.
Rainbow Six Mobile and Subway Surfers City saw notable download growth.
Driving and simulator games gained traction in emerging markets.
In 2025, APAC publishers drove a historic digital shift: non-game app revenue surpassed gaming, with Short Drama and AI growing 278% and 148%. Awards highlight top apps like Asken, Blinkit, and DeepSeek, showcasing mobile as daily life infrastructure.
Honor of Kings led April 2026 revenues with Season 43, cross-promotion with its spinoff, and Ne Zha 2 event. Last War: Survival Game ranked second via Easter Celebration. Download leader Block Blast! remained top, while Arrows Puzzle Escape and Arrows GO! led growth.
Last War: Survival Game led global mobile game revenue in March 2026 via seasonal events. Whiteout Survival and Gossip Harbor rose in rankings. Market reached $6.7 billion, up 2% MoM. New releases like StoneAge: Idle Adventure saw growth. Block Blast! led downloads.
AdjustWorld Cup 2022 data shows app installs surged 131-204% in the first week, especially on November 22. Engagement peaked around national team matches, with significant growth in sports news and streaming apps. Non-participating markets like China saw massive interest. Marketers should focus on real-time adaptation for 2026.
IPL boosted JioHotstar to #2 in downloads, with 32M+ installs and 41% DAU growth. Swiggy Instamart led grocery ads during the season, while super.money downloads doubled, highlighting cross-platform engagement across entertainment, commerce, and fintech.
Benchmarking top casual games shows standard tournaments are table stakes (avg 2.5 formats). Royal Match excels by layering win-streak events, co-op challenges, and album chases on weekends to drive revenue. Strategy is about integrating events, not just copying them.
AppsFlyer MCP connects Claude to live attribution data, eliminating CSV exports. Gaming, finance, and e-commerce teams use it to automate reporting, catch budget anomalies, and answer performance questions in real time, transforming workflows in under 60 seconds.
Learna and Pengu succeed by applying proven engagement mechanics to new contexts. Learna uses streaks for AI tutoring; Pengu uses co-op gamification for social networking. Both show that breakout growth often comes from reapplying familiar systems to untapped categories.
IPL boosted JioHotstar to #2 in downloads, with 32M+ installs and 41% DAU growth. Swiggy Instamart led grocery ads durin...
AI assistants like ChatGPT surged 86% YoY, becoming the fastest-growing web category. Mobile now accounts for over half ...
Sensor Tower expands Web Insights with 4M websites and 12M paths. New reports: Traffic Flow, LLM Market Share, and Gen A...
US mobile IAP revenue declines for second quarter. Western Europe grows. ChatGPT revenue slows. Digital ad spend reaches...
Sensor Tower's new Ad Monetization reports reveal how apps earn beyond in-app purchases, with 72% of top grossing games ...
Honor of Kings led April 2026 revenues with Season 43, cross-promotion with its spinoff, and Ne Zha 2 event. Last War: S...