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The Complete iOS 8 Subcategories List

Sep 1, 2014·3 min read

Earlier this year, Google Play introduced new app store categories, offering publishers a chance to rank high with few downloads.
With iOS 8, Apple similarly expanded subcategories, presenting a similar opportunity.
However, the new subcategories are not well-organized, containing errors such as Zumba appearing in Health & Fitness > Yoga, and formatting issues like capitalized Korean in Travel > Language & Translation.
Some subcategories lack proper categorization, suggesting future updates.
This reference list of iOS 8 subcategories helps app publishers identify less competitive niches to improve App Store Optimization (ASO).

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