AdjustAdjust’s Pulse platform introduces three major updates.
First, grouped logic for campaign automation rules allows multiple conditions and actions within a single rule, such as budget adjustments based on install thresholds.
Second, Microsoft Teams becomes a new alert channel via webhook, enabling notifications in public or private channels.
Third, scheduled AI reporting from Adjust Growth Copilot lets users define prompts and receive periodic reports, powered by AI agents.
These enhancements streamline workflows, improve connectivity, and deliver timely insights for marketing and development teams.
AdjustSegment users by geography, acquisition, lifecycle, engagement, revenue, and events. Use Adjust Audiences to build dynamic segments and share them with partners for smarter retargeting, win-back, and personalized campaigns that drive growth.
AdjustWeb-to-app strategies drive higher retention and LTV by targeting high-intent users. Use native creatives, clear copy, deep linking, and attribution continuity. Measure beyond installs to optimize ROI.
AdjustSpendWorks unifies ad spend from multiple sources, automates data collection, and aligns spend with performance. It supports various collection methods, including API integrations, scheduling, and web-to-mobile tracking, enabling smarter budget decisions and improved ROAS.
AdjustAdjust's PC & Console solution tracks cross-device player journeys, connecting campaign attribution to in-game actions across mobile, PC, console, and web. It addresses fragmented platforms via S2S, Web SDK, and external device IDs, with unified reporting in Datascape to optimize acquisition spend.
AdjustWorld Cup 2022 data shows app installs surged 131-204% in the first week, especially on November 22. Engagement peaked around national team matches, with significant growth in sports news and streaming apps. Non-participating markets like China saw massive interest. Marketers should focus on real-time adaptation for 2026.
AdjustIncrementality testing uses machine learning to measure whether budget changes cause real growth or just shift demand. InSight provides statistically validated lift or cannibalization, helping marketers make confident budget decisions.
AdjustDuring Songkran 2025 in Thailand, app installs rose 8% overall. Food & drink apps saw 141% install and 160% session surges. E-commerce and social apps also grew significantly.
AdjustAdjust was title sponsor at MAU 2026 in Las Vegas, showcasing agentic mobile marketing. They hosted booth and events, highlighting AI-driven campaign management. The industry moves fast towards automation.
World Cup 2022 data shows app installs surged 131-204% in the first week, especially on November 22. Engagement peaked a...
Adjust was title sponsor at MAU 2026 in Las Vegas, showcasing agentic mobile marketing. They hosted booth and events, hi...
Vietnam's app market is growing rapidly with high downloads and engagement. The new Adjust report reveals gaming session...
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