TrueLink by Adjust simplifies cross-platform user journeys by providing a single system for deep linking, routing, QR code campaigns, and attribution.
It supports iOS Universal Links, Android App Links, URI schemes, deferred deep linking, and web-to-app routing.
Branded domains enhance trust and recognition, while customization options like custom suffixes, social previews, and localized pages improve engagement.
Teams can scale link creation using APIs, bulk generation, and spreadsheet scripts.
Dynamic routing enables seamless transitions between web and app, including deferred deep linking for new users.
TrueLink also bridges web and app measurement by auto-appending UTM parameters and custom tags, ensuring consistent attribution across platforms like GA4 and Adjust.
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