Instagram announces the launch of Reels, a new feature that allows users to create and share short, entertaining videos.
With Reels, you can record and edit 15 to 30-second multi-clip videos using audio, effects, and creative tools.
This feature enables self-expression and entertainment, such as dancing or spreading messages.
Reels can be posted to Feed, and public accounts' reels are eligible for discovery in a dedicated Reels tab, potentially reaching a larger audience.
For private accounts, reels are only visible to followers.
This update aims to engage users and creators with a new content format.
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